Wholesale CBD from Switzerland

Wholesale & distribution

Distribute Switzerland's most rigorously tested CBD and hemp products, and grow with an established brand already trusted in more than 60 countries.

We are always looking for distributors and partners who want to work with us loyally and for the long term, representing our brand in their local market. If you believe, as we do, that these products can genuinely improve people's lives, we would love to work with you.

Trusted by more than 100,000 customers · Rated 4.8 on Trustpilot.

50–70%Typical partner margins
100+Natural products
60+Countries served
2013Established brand
0Failed lab tests

Why partner with Formula Swiss

If you have not already, we suggest starting with our About page, and then verifying for yourself what customers say about our products, our company, and our people.

  • Highest quality, grown and made in Switzerland.
  • A strong, established brand since 2013.
  • More than 100 natural products across health, cosmetics, and pet care.
  • Legal and compliant products, registered as cosmetics in the EU, the UK, and Switzerland.
  • Typical partner margins of 50 to 70%.
  • No minimum order quantity, so you can start small and scale at your own pace.
  • Product samples available, so you can try the range before you stock it.
  • A supportive sales organisation that gives you the tools, training, and demos you need.
  • Organic, vegan, GMP, and ISO 22716 certified.
  • Substantial investment in independent scientific research.
  • Pending EU and UK Novel Food applications through the EIHA Novel Food Consortium.
  • An international group with companies in Switzerland, Denmark, and Romania.
  • A long-standing member of cannabis industry associations in Switzerland, Austria, and Europe.

What makes us different

Beyond the list, what really sets us apart is our ability to read local consumer and partner preferences, market trends, and legislation, and to match them with innovative cannabis products adapted to each market.

Our goal is simple: to help people and animals live better lives with high quality natural hemp products that have documented effects, at prices everyone can afford.

How it works

  1. Apply

    Send us a few details about your business using the form below.

  2. We get in touch

    Our team will reach out, usually within 3 to 5 days, to share detailed information and arrange a meeting.

  3. Onboarding and training

    We walk you through our company, products, certifications, and the legal frameworks and limitations that apply in your market.

  4. Launch and ongoing support

    From sales support and product demos to marketing tools, our experienced team is with you at every step.

Become a wholesale partner

Tell us a little about your business and we will be in touch with the next steps.

Frequently asked questions

What is the difference between wholesale and private label?

With wholesale, you sell our finished, Formula Swiss branded products. With private label, you build your own brand using our formulations and production. If you want your own label, that programme is the better fit.

What margins can I expect?

Partners typically see margins of 50 to 70%, depending on the products and the market.

Which markets do you supply?

We work with partners in more than 60 countries. During onboarding we go through the legal framework and any limitations that apply in your specific market.

Are the products legal to sell in my country?

Our products are made to high regulatory standards and registered as cosmetics in the EU, the UK, and Switzerland. CBD rules still vary from country to country, so we will walk you through what applies in your market before you commit.

Is there a minimum order?

No. There is no minimum order quantity, so you can start at the level that suits your business and scale from there.

What about pricing and payment terms?

Payment is made upfront. Wholesale pricing depends on the products you carry and your volume, and we will share a detailed price list once we understand your business.

Can I order samples first?

Yes. We can arrange product samples so you can try the range before you commit to stock.

Do you offer territory or country exclusivity?

No. We do not offer territory or country exclusivity. You are free to grow your business in your market, and so are other partners.

Do you offer dropshipping?

Yes. If you would rather sell without holding stock, take a look at our dropshipping programme.

How soon will I hear back after applying?

We usually reply within 3 to 5 days.

Other ways to work with us

Wholesale not quite the right fit? We have other partner programmes: